2022 has not been an easy year in many ways, especially due to the inflation following the war in Ukraine. However, as always, Opti Digital’s team has worked hard to provide publishers with advanced technologies in order to improve their monetization. Let’s look back on the highlights of 2022 and what’s ahead next year. 2022 […]
7 tips to limit unsold inventory
In this context of macroeconomic crisis and cut of advertising expenses, publishers need all the keys to limit their unsold inventory. In this new article, you will find 7 tips that can help you fill your remnant inventory at its maximum capacity. Tip #1 – Exploit all the formats and media types First, for all […]
How to master your ad layout in 5 steps?
At Opti Digital, we offer technologies that allow publishers to optimize their monetization while protecting their UX as much as possible. Content jumps, intrusive ads, slow site loading… Poor ad layouts cause a number of annoyances that can negatively impact your user experience and your overall advertising performance. That’s why we recommend taking care of […]